Hotel and accommodation trends
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Hotel and accommodation trends
News, concepts and innovations from the hospitality and accommodation market. Web: www.hevs.ch / www.tourobs.ch / www.etourism-monitor.ch
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Booking, Expedia et HRS dans le viseur de la Commission de la concurrence (COMCO) en Suisse

From www.tendancehotellerie.fr - December 13, 2012 5:05 AM
La Commission de la concurrence Helvétique a annoncé l’ouverture d’une enquête contre les plateformes de réservation d’hôtels Booking.com, Expedia et HRS. Elles sont soupçonnées d’entrave illicite à la concurrence.
Certaines clauses dans les contrats conclus entre ces plateformes de réservation et leurs hôtels partenaires respectifs affecteraient la concurrence, selon les indices de la COMCO
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Accor lance son réseau international de femmes : Women at Accor Generation

Accor lance son réseau international de femmes : Women at Accor Generation | Hotel and accommodation trends | Scoop.it
From www.tendancehotellerie.fr - December 13, 2012 12:07 AM
Accor, leader sur le marché européen, a annoncé aujourd’hui le lancement à l’international de son réseau de femmes : Women at Accor Generation (WAAG). (...)
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The internet is great for hotels – but please do not neglect the telephone

The internet is great for hotels – but please do not neglect the telephone | Hotel and accommodation trends | Scoop.it
From www.tnooz.com - December 10, 2012 12:35 PM
Are hotel businesses spending too much time concentrating on their digital channels at the expense of others?
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Looking beyond the star ratings of hotel reviews

From hotelmarketing.com - December 7, 2012 5:47 PM
Most hoteliers focus on social media monitoring as a means to aggregate basic metrics and star ratings. But by digging deeper into reviews, hoteliers are able to translate customer feedback into operational insights that will allow them to better meet, and ultimately exceed, customers’ expectations.
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Resort and Hotel Mythbusters's comment, September 15, 2013 8:42 AM
Social media is a very popular tool in terms engaging with customer. Nothing could be perfect without feedback as well as, even, complaints. Facebook could be a good example in this case, when a hotel has their own Facebook page that enables their clients to make comments and feedback that will help companies to have significant better improvement in the future. Besides, social media could be a marketing tool as well, when customer share or tag friends about the accommodation on Facebook.
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TripAdvisor reveals ‘secrets’ for higher visibility of hotels on world’s largest travel site

From hotelmarketing.com - December 5, 2012 11:42 AM
A new TripAdvisor study for North America claims that hotel reviews, photos and management responses to traveler feedback can be directly linked to increased visibility on the world's largest travel site.
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Pression sur les prix des hôtels à Genève - il faut innover

From www.tdg.ch - December 3, 2012 11:02 PM
Le groupe Manotel investit 15 millions de francs dans la transformation radicale d'un de ses six établissement
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Expedia thinking big when it comes to hotel marketing

From hotelmarketing.com - December 3, 2012 12:58 PM

While Expedia is predominantly viewed as a transaction site, the company wants to be seen also as a marketing platform for hotels. Especially for small-to-medium sized chains of independent hotels, which don’t have the deep pockets for their own marketing and sales organisations.

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Neue Billighotels: Design von Ikea und co

Neue Billighotels: Design von Ikea und co | Hotel and accommodation trends | Scoop.it
From m.spiegel.de - December 3, 2012 12:05 AM
Modernes Design trotz günstigem Preis: Mit diesem Versprechen an ihre Gäste sind schon einige Hotelketten erfolgreich durchgestartet. Bald mischen auch Ikea, Aja-Resorts und Travel24 mit. Die wichtigsten Konzepte im Budgetsegment.
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Calling room service: could you please bring me a tablet

Calling room service: could you please bring me a tablet | Hotel and accommodation trends | Scoop.it
From www.eyefortravel.com - November 29, 2012 1:55 PM
Check in to some hotels today and instead of the usual printed hotel guide you will find an iPad in your room.
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For hotels, social media is a customer service channel, not a distribution channel

From hotelmarketing.com - November 29, 2012 1:31 PM
Hoteliers that are still trying to use social media as a distribution channel are the ones trying to find some kind of meaningful ROI to justify their efforts. Smart hoteliers understand that social media is not a distribution channel in hospitality and therefore use a different set of metrics to gauge success.
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Chambre du futur 3120 Novotel +

From m.youtube.com - November 25, 2012 4:45 AM
Une expérience inédite placée sous le signe de l'innovation et du design.

Pour conjuguer vos nuits au futur simple, la chambre 3120 propose ce que les nouvelles technologies ont de meilleur, et invente un nouveau concept architectural. Moderne, modulable, 3120 vous accueille seul(e), en couple ou en famille (jusqu'à deux enfants de moins de seize ans) dans un espace où les fonctionnalités de la chambre et son design ont totalement été repensés.
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Chinesischer Investor kauft Frutt-Lodge

Chinesischer Investor kauft Frutt-Lodge | Hotel and accommodation trends | Scoop.it
From www.htr.ch - November 23, 2012 2:00 PM

Der chinesische Investor Yunfeng Gao hat von der Eberli Generalunternehmung das Fünf-Sterne-Superior-Hotel Frutt-Lodge & Spa auf Melchsee-Frutt (OW) gekauft.

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Architects present their designs for the ‘budget hotel’ of the future

Architects present their designs for the ‘budget hotel’ of the future | Hotel and accommodation trends | Scoop.it
From www.terminalu.com - November 22, 2012 11:39 PM
Architects have designed budget hotel rooms for the future that aim to break the mold. Can any of their ideas become reality?
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Which hotel problems cost the most money?

From hotelmarketing.com - December 13, 2012 4:56 AM
Problems cost money. But some problems cost a LOT of money. Not because they occur frequently, but because they have a much bigger impact on guest loyalty. Specifically, that means when guests experience a problem, fewer of them come back, and fewer of them pass along referrals to others. That means less revenue.
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Best practices for optimizing online hotel reputation and reviews

From hotelmarketing.com - December 12, 2012 11:22 AM
Can hotels really over-respond to reviews? The review page for a given property on, say TripAdvisor, is a social space in its own way. If the host of the party (the hotel) is crowding out the conversation with a lot of jabber, it appears to turn people off from participating in the conversation, with the end result of guests writing fewer reviews.
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Hotel marketers wasting time on Facebook and Twitter

From hotelmarketing.com - December 10, 2012 12:06 PM
Marketers today are obsessed with using social media as a way of building brand awareness and generating traffic to their websites. But is it really worthwhile for every marketer to frantically tweet and update their company's Facebook status every day? Not for hotel marketers.
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More hotels add iPads in guest rooms, common areas

More hotels add iPads in guest rooms, common areas | Hotel and accommodation trends | Scoop.it
From m.usatoday.com - December 6, 2012 3:12 PM
Hotels are increasingly giving guests a reason not to pick up the phone or wait in lines once they check in. How? By installing hotel-owned iPads not only in guest rooms, but in public spaces such as lounges or lobbies.
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TripAdvisor reveals some secret sauce for hoteliers to increase user engagement

TripAdvisor reveals some secret sauce for hoteliers to increase user engagement | Hotel and accommodation trends | Scoop.it
From www.tnooz.com - December 4, 2012 11:08 AM

TripAdvisor has crunched a heap of data to find out what increases the interaction between a hotelier and guests that leave reviews on the site. The study conducted by looking at North American hotels, TripAdvisor claims, shows a link between hotels with a “greater number of reviews, photos and videos” and a notable increase in interaction with their respective pages.

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Hotel satisfaction scores start with staff

Hotel satisfaction scores start with staff | Hotel and accommodation trends | Scoop.it
From www.hotelnewsnow.com - December 3, 2012 1:46 PM
One of the biggest missteps in the history of the hotel industry, according to Jim Anhut of InterContinental Hotels Group, occurred decades ago when Holiday Inn changed the name of the people who run its hotels from innkeeper to GM.

“They quickly and promptly scurried to the back office and started watching numbers and reports and pie charts and graphs and lost total connection with the people that were staying in their hotel,” said the company’s senior VP of Americas brand management.
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Google Hotel Finder goes global, gets integrated into Google SERPs

From hotelmarketing.com - December 3, 2012 1:03 AM

Google has finally activated its Hotel Finder product on a global scale, including support for local currencies. In addition, US, UK, India and New Zealand are the first countries that receive full Hotel Finder integration into regular Google search engine result pages - a move many hotel marketers were anxiously waiting for.

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What is in the ultimate tool kit for hotel revenue managers?

What is in the ultimate tool kit for hotel revenue managers? | Hotel and accommodation trends | Scoop.it
From www.tnooz.com - November 30, 2012 8:53 AM

We thought it would be interesting to compile a list with the tools that a revenue manager should have at his disposal.

Let’s call it the Ultimate Hotel Revenue Management Toolkit.

We have done some digging through our Excel reports, yield tools, systems and technology and come up with quite an extensive list of tools and gadgets any revenue manager requires to do his or her job well.
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Trends on mobile hotel bookings, according to Priceline.com

From hotelmarketing.com - November 29, 2012 1:32 PM
Among the key takeaways of its fall 2012 snapshot survey, priceline.com found that almost half of the mobile hotel bookers surveyed had already left home and were on the road when they made their reservations. And free Internet access edged out free breakfast and free parking as the hotel perk most important to mobile-equipped travelers.
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Le Château de la Pioline met à disposition de ses clients une voiture électrique

Le Château de la Pioline met à disposition de ses clients une voiture électrique | Hotel and accommodation trends | Scoop.it
From www.tendancehotellerie.fr - November 26, 2012 1:48 PM
Le Château de la Pioline met à disposition de ses clients une voiture électrique.
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Lancement du « Livret de la décoration et de la rénovation hôtelières »

Lancement du « Livret de la décoration et de la rénovation hôtelières » | Hotel and accommodation trends | Scoop.it
From www.veilleinfotourisme.fr - November 24, 2012 1:55 AM

Pour donner du corps à ce Livret de la Décoration et de la Rénovation Hôtelières, Coach Omnium, qui a élaboré cet ouvrage, a demandé à des spécialistes (architectes, décorateurs, ensembliers, fournisseurs,…) — souvent des grands noms dans leur domaine —, mais aussi à des hôteliers, de fournir ou rédiger des articles sur leur univers de la décoration et de la valorisation des hôtels. Ils ont tous de l’expérience de terrain et du bon sens.

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Visual storytelling the future of online hotel marketing

From hotelmarketing.com - November 23, 2012 4:24 AM

For hotel marketers, leveraging web marketing best practices - namely, engaging travelers with feature-rich content, high-quality images and videos, and detailed, up-to-date property and local information - will be the key to staying in front of the competitive curve, according to a new VFM Leonardo report.

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